How Focused Is Your Work Ethic for More Sales and Profits Part 2
Last installment, we shared the importance of being aware what activities generate sales and profit and what don’t. This article we will offer specific ideas on how to create a system and generate more lead generation opportunities for more sales and profits.
100 Points Per Week: Sales And Profit Work Solution
Okay, so you asking me, “Ken, I got it. So what do I do?” Let’s start with the basics: leads, appointments and decision-makers. Set a goal to improve these numbers. My first suggestion is set a goal of improving these numbers. Set a goal of increasing the number of leads, appointments and connecting with decision-makers.
It doesn’t matter if you are an expert in your industry, have over ten plus years of experience or offer a quality product or service — who cares? If you look at any company website, advertisement or marketing brochure, you will find that every company makes the same claim. What’s make you different? Nothing produces success like asking for the sale, conducting first appointments and solution presentations, closing the deal and getting referrals.
Make sales like you mean it. Make profit like you mean it. Be an entrepreneur. Embrace free enterprise. Be confident. Don’t be afraid to ask for the sale and be proud when you make a profit.
Set a goal to achieve 20 points a day and 100 points every week. How do you get 20 points and 100 points? Here is my sales activity point system: five points for a completed appointment, three points for a referral and one point for every decision-maker that you ask to do business with you. So, if you don’t get the points, you can begin analyze where your deficiencies are. Yes, your business success is all about appointments, referrals and talking with decision-makers. Yes, it is just that simple – but, very difficult and not at all easy. But, that is what business is all about. That is why there are more employees than business owners. It takes work to make these things happen. If you had implemented the 100 point sales activity last week or last month, how many points would have earned? Total up your points. Did you exceed the goal or fail short? If you were short, it’s time to re-commit and go to work. Read More of “Work Ethic for More Sales & Profits Part 2
Listen to “The Value of Focus for More Sales & Profits” now!
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